A video says more than a thousand words. With a video, your message will become much easier to understand. Not only can your audience see every image included in the video, but they can also hear the message that goes along with that image. If your customer doesn't have much time to spare, your video will be a much more efficient method to present your message.

But there are more benefits to having a video on your website. Google rewards websites with videos by giving them a higher ranking in SEO results, which will make it 50x more likely that it will rank on Google's first page. That's because videos keep people on your website longer.

Besides using your video on your website, you can also share it on social media and reach an even bigger audience.